Design Matters with Jonathan Alder
My favorite types of audio while running are podcasts and books. They help keep my pace steadier than a mix of beats, and I feel good about exercising my mind and body at the same time. Recently, I listened to Debbie Millman interview Jonathan Adler - if you're new to design podcasts, Debbie Millman is your girl. Her podcast Design Matters is the OG of design podcasts. Jonathan said a few things that I felt compelled to share as we roll-out our new brand; he was speaking to the Collecture soul (or in his words, tingling my chakras).
If your heirs won't fight over it, we won't make it.
Every room has an anchor and a star. A classic and timeless room should have a sparkle of zhush.
We believe in the three Ls: Layer, Layer, Layer
Brand is a construct, and a result of sound, strategic positioning. Branding can be very antithetical to creativity.
I don't think anybody could make it as anything unless they are willing to be exhausted most of the time. The one resource you have is yourself. Resilience is everything.
thumbnail image via Design Sponge