I BUY ART is a grassroots campaign that helps artists and art advocacy organizations encourage people to buy original art.
I BUY ART, a campaign started through Collecture to reinforce a philosophy that the best way to support the arts is to buy art, started with a hashtag and buttons sent across the United States. In 2018 it became the central theme of Peoria’s Fine Art Fair with I BUY ART branding throughout the fair in the form of wearable buttons, giant decorative buttons, mugs, a photo backdrop, and social media contest.
To date, 2,600 I BUY ART buttons have been distributed across the country.
The I BUY ART community includes 150 artists spreading the word.
I BUY ART buttons have been sent to artists and art advocates in 24 states.
Distribute I BUY ART’s signature product at every booth for artists to give art buyers.
Create giant “buttons” to place throughout the fair with an I BUY ART reusable stencil.
Put them on bags, your tent, a buyer’s jacket – these premium 3” I BUY ART stickers go fast!
Install an I BUY ART photo backdrop and encourage art buyers to post their finds on Facebook and Instagram. Top it off with a contest to sweeten the deal!
Kim Sanders & Shannon Cox, Co-Directors of the Peoria Fine Art Fair